Friday 22 May
Commercial engine · Cosmetics · Skinhouse London
Cosmetics · Discovery · Charlie
Skinhouse London
Jen Mackie · Founder
£220,000
annualised · weighted £77k (35%)
Next-best-action · in today’s queue
Skinhouse London — discovery call Thursday 14:00
Skinhouse-flavoured agenda + Founder discovery question set ready. Walk her through the Stickiness Layer using Marker Beverages as the live reference.
Timeline
4 events
Call · Jen Mackie
Tue 12 May · 11:15
Pre-discovery briefing · 20 min · phone
Jen walked through Skinhouse origin + her frustration with TSP. Wants someone who will grow with her. Discovery call booked Thursday.
LinkedIn · Jen Mackie
Wed 6 May · 08:30
Connection accepted · Charlie sent a soft-anchor message referencing her podcast
Signal
Wed 29 Apr · 18:00
LinkedIn signal · Jen’s podcast appearance · rated long-term operator relationships over price
Signal
Wed 22 Apr · 09:00
Outbound campaign · "Founder-led cosmetics" segment · Jen flagged as priority